Community Media Workshop’s new media manager Demetrio Maguigad and his small corps of bright young interns can take a well-deserved bow – and perhaps start catching up on their sleep – with the release of the online version of Getting On The Air, Online & Into Print.
The online version of the classic guide to Chicago and Midwest news media provides detailed contact info for reporters, editors, and producers at nearly a thousand outlets, continuously updated, and allows subscribers to create their own targeted media lists.
It’s got much greater detail than national media databases, and it’s available at a fraction of the cost, with discounts for nonprofits (and a 50 percent discount for 2011 Media Guide subscribers) and day passes available. A free “test drive” is also offered.
It’s unique – no other city has anything like this, Demetrio points out.

More housekeeping – A reminder, proposals for the Local Reporting Initiative are due this Monday, February 21.
Freelancers, nonprofits, and others interesting in helping to broaden coverage of the South and West Sides are invited to submit proposals (more information is here).
It’s part of the Community News Matters program of the Chicago Community Trust, with Community Media Workshop and the Chicago Reporter assisting with administration — and Thom Clark at the Workshop and Alden Loury at the Reporter are available to answer questions.
Read the original Newstips blog post here.
Getting On Air, Online & Into Print
9 to 11 a.m. Tuesday, January 12
Presented by Demetrio Maguigad, REGISTER
Learn to incorporate the 2010 Getting On Air, Online & Into Print media guide into your communications plan as well as how to get the most from the digital portion of the guide, from installation to basic and advance media searches along with other tips and tricks. LuAnn Wing of Aid Africa’s Children said of this session recently, “I learned about sources to check out and examples of how people solved their marketing/PR problem. It was very helpful in understanding how things work.”

Check out some pics taken at our CommuniCamp Open Space un-conference from Thursday October 29th at Film Row Cinema at Columbia College. View the photo gallery
Were you there? Do you have photos you want to share with us? Email cmw@newstips.org and we’ll add them to the gallery.
Also, check out the notes taken from the break out sessions on our Adventures in Nonprofit Communications site.
Monday, November 2: 9AM to 11AM – FREE WORKSHOP
218 S. Wabash- Rm 919
The event is FREE but registration required
http://www.gifttool.com/registrar/ShowEventDetails?ID=1253&EID=5167
Learn to incorporate the 2010 Getting On Air, Online and Into Print media guide in building your communications plan. You will also learn how to use the digital version of the media guide from installation to basic and advance media searches along with other tips and tricks to maximize your usage of this tool.
Trainer Demetrio Maguigad is New Media Manager at Community Media Workshop, where he leads on producing Getting on the Air, Online & into Print and on all things new media. Previously he was Educational Director for Video Machete and a Communications Specialist for American Friends Service Committee in Chicago. He has presented his work at various institutions and conferences including the Midwest Social Forum (Milwaukee), Making Media Connections (Chicago & Detroit), Contested Spaces at University of Chicago, Grant Makers in the Arts for the Open Society Institute, the Museum of Television & Radio (New York), and AOL-Time Warner Foundation among others.
Thursday, Dec. 3 with Nonprofit Alliance in Battle Creek, Mich.
Online communications might feel like just more to do, but in reality, Web 2.0 tools can streamline and ease your workload and help you get more done!
During the morning you will review elements of communications strategy and learn how they translate to the Web, including:
- Four basic goals of a Web site
- Learn the difference between Web 1.0, 2.0, & 3.0,
- Better understand and prioritize the tools available for communications online.
The afternoon will shift to a more advanced social media workshop, as participants learn to:
- Find audiences already online
- Monitor what’s being said about your organization
- Start a conversation & keep it going
- and more.
Demetrio Maguigad, new media manager at Community Media Workshop, will lead this session.
Cost is $45/NPA Member, $65/Non-member. Learn more and register by visiting the web site of Battle Creek-based Nonprofit Alliance or call them at 269-565-2190.
Download a flyer about the event.