We decided the best way to gauge trends and assumptions about news users, our region’s information needs, and news-business successes and challenges was to work with on an audience we feel is particularly relevant but not particularly well-represented in the larger discussion about where local news is headed.
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The shift from traditional to online news
publications provides a glimpse into individuals’ views on what they love and hate about the
news and, more broadly, their perspectives on
their information needs.
We focused on how changes in the news business affect communities, arts and culture, and other aspects of public life. We discussed the topic with leaders of area nonprofit organizations that offer often-untapped expertise on this topic: leaders of nonprofit organizations working on the broadest possible range of issues, of all budget sizes and types, from emerging organizations to agencies whose founding dates to the 19th century.
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