Michael Hoffman is CEO of See3 Communications, an interactive marketing agency serving nonprofits and causes. Michael is a leading authority in online video for nonprofits and a long-time consultant to nonprofit leaders on online fundraising and outreach strategies. He started his career as a political consultant and Washington-based nonprofit fundraiser before joining a venture investment firm to develop internet start-ups. Post-bubble, Hoffman founded See3 to bring together his belief in the power of the web and his passion and experience with nonprofit fundraising, advocacy, and education. He is a frequent blogger and tweeter on nonprofit marketing (@michael_hoffman) and is a nationally sought-after speaker on topics such as online cause marketing, web video, and Web 2.0 for social change.