Web Analytics – Free Brown Bag Presentation

What is web analytics? It is a way to better understand your website’s visitor but tracking and monitoring website traffic. It’s a valuable tool for an organization with an online presence. Learn tips and tools how to incorporate web analytics as part of your organization’s online communications/marketing/fundraising strategy.

Keidra

Keidra Chaney is Emerging Media Specialist at DePaul University, and a writer and editor for independent print and online media. She presently serves as the strategist for the DePaul advancement office’s online social media and online communication efforts.

Keidra completed degrees in communications at Beloit College and journalism at University of Wisconsin-Madison.She has spoken about blogging, social media and user-generated content at academic conferences at MIT and University of Michigan, and for organizations such as Publicity Club of Chicago and Girl Scouts of Chicago. She is one half of 2chicksblogging.com, which presents workshops on social media. She is a board member of the Association for Women Journalists -Chicago. Her blog about social media is TheLearnedFangirl.com.

Web Analytics Brown Bag
Thursday, November 12: Noon to 1:30 pm
600 S. Michigan Ave. Room 401

Event is FREE but registration required.

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